Fort Lauderdale, FL || February 11, 2014 – CEO/Publicity Director, Jen Appel and Publicity Director Chrissy Borsellino of The Catalyst Publicity Group are set to speak at the 2014 Launch Music Conference in Lancaster, PA (April 17-20, 2014).
Launch is both a conference and festival packed full of enticing panels, parties, performances, and events providing a unique opportunity for artists, music industry professionals and fans to meet, network and further their careers.
Over the past six years, Launch Music Conference has welcomed the likes of The Early November, Foxy Shazam, Lovebettie, and Texas in July. Attendees can expect a full list of the 2014 artists to be announced soon.
Launch Music Conference held at the Lancaster Convention Center has announced the first round of panelists including Kevin Lyman (Warped Tour, 4Fini), Chuck Andrews (Good Fight Management), JB Brubaker (August Burns Red), Mike Mowery (Outerloop Management), Ryan Soroka (The Soroka Agency), and more. For a full list of announced panelists go here.
The Catalyst Publicity Group:
The Catalyst Publicity Group is a full-service Public Relations firm that offers a unique blend of consulting in the entertainment industry. Working with emerging and established clientele, we carefully craft and develop exclusive campaigns tailored specifically to the clients needs. We succeed in cultivating creative promotional plans to boost exposure and build momentum. Utilizing our expertise, networking within the field, and passion, we are dedicated to our client’s success and surpassing expectations.
Jen Appel, CEO & Publicity Director
South Florida native, Jen Appel graduated from Indiana University with a Bachelors in Communication and Culture and Barry University with a Masters in Corporate Communications and Public Relations. With over 7 years of professional experience in the Public Relations industry working for some of the top hotels, restaurants, non-profits and automotive companies in South Florida, Appel branched out and opened The Catalyst Publicity Group to assist emerging and established artists and brands in the music industry. Some notable campaigns include: Dave Elkins (Mae/Schematic), Stages & Stereos, King The Kid, HeartSupport (Jake Luhrs, August Burns Red non-profit), and Smooth Sailing Clothing Co (Steven Kopacz, ex-Go Radio Drummer).
Chrissy Borsellino, Publicity Director
Chrissy Borsellino graduated from SUNY Oneonta in 2008 with a B.A. in Music Industry. She has over 5 years professional experience in many different aspects of the music business. Her broad background includes stints in concert promotion, music publishing, indie record labels, artist management, and publicity/marketing. Based in Brooklyn, NY, she is currently the Publicity Director for The Catalyst Publicity Group and has worked with emerging artists such as Dave Elkins (Mae/Schematic), The Venetia Fair, Oxymorrons, The Woodsman’s Babe (Joe Lengson, ex-MyChildren MyBride), and many more. In addition to running publicity for her roster of artists, Chrissy will also be heading up the new Licensing division of Catalyst, set to debut in early 2014.
